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The Unicorn Community: Where Insights Meet Growth.

📰 Highlighted reads

The next drug you take may be designed by AI 💊
#GenerativeAI #BioTech
Google is hoping to improve on the current drug discovery process, which has a 90% failure rate.

Scientists at Eli Lilly were amazed by the unexpected molecule designs generated by AI during drug discovery research. This follows a landmark event in 2021 when Google’s DeepMind AI created a groundbreaking protein called AlphaFold. According to experts at Lilly and Nvidia, within a few years, AI will not only invent new drugs but also ones beyond human capability.

Disney, Warner Bros. Discovery to bundle streaming services 📺
#DisneyWarnerBros #Entertainment
Exciting news! Disney and Warner Bros. Discovery are joining forces to offer a bundle of their streaming services, just like the cable TV bundles we're familiar with. This partnership between the two media giants means more great content for viewers. You can expect this bundle to be available this summer, although pricing details haven't been revealed yet.

71% plan to tighten budgets and be selective on purchases 🛒
#GenZ #MarketAnalysis
The survey by SheerID aimed to understand Gen Z's views on the economy and their shopping behaviors. It found that despite some optimism, many Gen Z consumers are cautious with their spending, with exclusive offers being a big draw. Brands can catch their attention through social media and word-of-mouth, and offering exclusive discounts can drive loyalty and purchase decisions.

Organic Traffic a Free Way to Attract a Massive User Base... But Startups Aren't Doing it Right 🪴
#StartUp #BusinessSuccess
Collabwriting, a research tool, did really well without paid ads. By targeting their audience strategically and prioritizing quality content over SEO, they gained 250k impressions in three months. They used a small team efficiently and adapted strategies based on analytics. Moving forward, Collabwriting plans to leverage its success for further growth, including an affiliate program and market expansion.

Cheers,
The Unicorn Team 🦄